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ARTWORKPROTOTYPEPACKAGING
DISPLAY PROTOTYPEKENNER DEVELOPMENT INDEX · PROTOTYPES

Star Wars Logo Store Display — Prototype

YEAR UNKNOWN · Collector Cases & Display

Prototype Star Wars logo retail display preserved from Kenner merchandising development.

Development OriginUSA
Developer / LicenseeKenner
Development PeriodUnknown
Research ConfidenceHigh
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Development storyStar Wars Logo Store Display — Prototype comes from Kenner’s trade-show and merchandising world, where unfinished ideas had to look convincing enough to sell the future. Toy Fair displays and prototype store material were built to show buyers what Kenner intended to put into stores — sometimes before the underlying product or graphics were completely settled. Prototype Star Wars logo retail display preserved from Kenner merchandising development. Cut down from a larger display, with airbrushed removals and…
How to identify itPhysical prototype of a Kenner Star Wars logo retail display. Cut down from a larger display, with airbrushed removals and hand-applied stars.
Production outcomeDevelopment record
Surviving evidenceDocumented display prototype · At least one prototype display is documented.
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