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Development Index preview · member records may include documented evidence images and source material.

ARTWORKPROTOTYPEPACKAGING

CONCEPT BINDERKENNER DEVELOPMENT INDEX · DEVELOPMENT DOCUMENTATION

1979 Kenner Concept Binder — Star Wars Product Concepts

YEAR UNKNOWN · Multi-Category Development

Kenner concept binder preserving multiple proposed Star Wars product ideas from 1979.

Development OriginUSA

Developer / LicenseeKenner

Development PeriodUnknown

Research ConfidenceHigh

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What is publicly documented

Development storyThe 1979 Kenner Concept Binder preserves something broader than the history of one toy: it captures the company brainstorming what Star Wars could become as a consumer-product world. By 1979, Kenner had already proved that action figures, vehicles, and playsets could support an enormous business. The concept binder shows the next question the company was asking — what other categories could the Star Wars name enter? Surviving pages preserve proposed ideas ranging from novelty and household products to accessories…

How to identify itInternal concept binder consolidating proposed product ideas for planning and presentation. Kenner concept binder preserving multiple proposed Star Wars product ideas from 1979.

Production outcomeDevelopment documentation

Surviving evidenceDocumentary development evidence · At least one original or documented development document/artwork record is known.

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